:root {
  --ink: #211a29;
  --ink-soft: #51485a;
  --paper: #f6f2ef;
  --paper-deep: #ece6e2;
  --purple: #9885ba;
  --purple-dark: #6d5b8e;
  --pink: #ef8e94;
  --gold: #ffc85d;
  --green: #8fcc99;
  --line: rgba(33, 26, 41, 0.18);
  --max: 1440px;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: "Helvetica Neue", Helvetica, Arial, sans-serif;
  font-size: 16px;
  -webkit-font-smoothing: antialiased;
}
a { color: inherit; text-decoration: none; }
img { display: block; max-width: 100%; }
button, a { -webkit-tap-highlight-color: transparent; }
::selection { background: var(--gold); color: var(--ink); }

.skip-link {
  position: fixed;
  top: 12px;
  left: 12px;
  z-index: 100;
  padding: 10px 14px;
  background: var(--ink);
  color: white;
  transform: translateY(-150%);
}
.skip-link:focus { transform: translateY(0); }

.site-header {
  position: fixed;
  z-index: 50;
  inset: 0 0 auto;
  height: 82px;
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  align-items: center;
  gap: 32px;
  padding: 0 clamp(20px, 4vw, 64px);
  background: color-mix(in srgb, var(--paper) 86%, transparent);
  border-bottom: 1px solid rgba(33, 26, 41, 0.1);
  backdrop-filter: blur(18px);
}
.brand { width: 126px; }
.nav-links { display: flex; gap: clamp(20px, 3vw, 46px); }
.nav-links a, .nav-cta {
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
}
.nav-links a { position: relative; padding: 10px 0; }
.nav-links a::after {
  content: "";
  position: absolute;
  left: 0;
  right: 100%;
  bottom: 3px;
  height: 2px;
  background: var(--purple);
  transition: right 220ms ease;
}
.nav-links a:hover::after, .nav-links a:focus-visible::after { right: 0; }
.nav-cta { justify-self: end; display: flex; align-items: center; gap: 10px; }
.nav-cta span { color: var(--pink); font-size: 18px; transition: transform 180ms ease; }
.nav-cta:hover span { transform: translate(3px, -3px); }

.hero {
  min-height: 820px;
  max-width: var(--max);
  margin: 0 auto;
  padding: clamp(142px, 16vh, 190px) clamp(20px, 4vw, 64px) clamp(72px, 8vw, 116px);
  display: grid;
  grid-template-columns: minmax(0, 1.15fr) minmax(380px, 0.85fr);
  gap: clamp(56px, 7vw, 112px);
  align-items: center;
}
.hero-copy { position: relative; z-index: 2; }
.eyebrow {
  display: flex;
  align-items: center;
  gap: 9px;
  margin: 0 0 26px;
  color: var(--purple-dark);
  font-size: 11px;
  font-weight: 800;
  letter-spacing: 0.16em;
  text-transform: uppercase;
}
.eyebrow > span { width: 36px; height: 2px; background: var(--pink); }
.eyebrow b { color: var(--pink); }
.hero h1 {
  margin: 0;
  font-size: clamp(63px, 7.4vw, 112px);
  font-weight: 500;
  letter-spacing: -0.07em;
  line-height: 0.89;
}
.hero-line { display: block; overflow: hidden; padding: 0.02em 0.04em 0.08em 0; }
.hero-line > span { display: block; }
.hero-line-accent { color: var(--purple); font-style: italic; }
.hero-summary {
  max-width: 690px;
  margin: 36px 0 0;
  color: var(--ink-soft);
  font-size: clamp(18px, 1.5vw, 22px);
  line-height: 1.55;
}
.hero-actions { display: flex; align-items: center; gap: 34px; margin-top: 42px; }
.button {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 24px;
  min-height: 58px;
  padding: 0 24px;
  border: 1px solid var(--ink);
  font-size: 12px;
  font-weight: 800;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  transition: transform 180ms ease, box-shadow 180ms ease, background 180ms ease;
}
.button-primary { background: var(--ink); color: var(--paper); box-shadow: 6px 6px 0 var(--pink); }
.button-primary:hover, .button-primary:focus-visible { transform: translate(-2px, -2px); box-shadow: 9px 9px 0 var(--pink); }
.text-link { font-size: 13px; font-weight: 700; border-bottom: 1px solid var(--ink); padding: 8px 0; }

.signal-panel {
  position: relative;
  aspect-ratio: 0.82;
  min-height: 560px;
  perspective: 900px;
}
.signal-panel::before {
  content: "";
  position: absolute;
  inset: 22px -22px -22px 22px;
  background: var(--gold);
  border: 1px solid var(--ink);
}
.signal-field {
  position: absolute;
  inset: 0;
  overflow: hidden;
  padding: 28px;
  background: var(--purple);
  border: 1px solid var(--ink);
  transform-style: preserve-3d;
}
.signal-grid {
  position: absolute;
  inset: 0;
  opacity: 0.38;
  background-image: linear-gradient(rgba(246,242,239,.22) 1px, transparent 1px), linear-gradient(90deg, rgba(246,242,239,.22) 1px, transparent 1px);
  background-size: 42px 42px;
  mask-image: linear-gradient(to bottom, black, transparent 80%);
}
.signal-topline {
  position: relative;
  display: flex;
  justify-content: space-between;
  color: #f7f0fb;
  font: 700 9px/1 monospace;
  letter-spacing: .12em;
}
.signal-disc {
  position: absolute;
  top: 17%;
  right: 10%;
  width: clamp(132px, 13vw, 188px);
  aspect-ratio: 1;
  display: grid;
  place-items: center;
  border: 1px solid rgba(255,255,255,.75);
  border-radius: 50%;
  color: white;
}
.signal-disc::before, .signal-disc::after { content: ""; position: absolute; inset: 10%; border: 1px dashed rgba(255,255,255,.55); border-radius: inherit; }
.signal-disc::after { inset: 40%; background: var(--pink); border: 0; }
.signal-disc span { position: relative; z-index: 2; font-weight: 700; font-size: 13px; letter-spacing: .14em; }
.signal-words {
  position: absolute;
  left: 28px;
  bottom: 155px;
  display: flex;
  flex-direction: column;
  align-items: flex-start;
  color: #f5edf9;
  font-size: clamp(30px, 3.1vw, 50px);
  font-weight: 700;
  letter-spacing: -0.055em;
  line-height: .86;
}
.signal-words span:nth-child(2) { color: var(--gold); }
.signal-words span:nth-child(3) { color: var(--green); }
.signal-bars { position: absolute; inset: auto 28px 86px; display: grid; gap: 7px; }
.signal-bar { height: 8px; display: block; }
.bar-purple { background: #f3edf9; width: 82%; }
.bar-pink { background: var(--pink); width: 66%; }
.bar-gold { background: var(--gold); width: 52%; }
.bar-green { background: var(--green); width: 37%; }
.signal-caption { position: absolute; right: 28px; bottom: 25px; margin: 0; color: white; text-align: right; font: 700 10px/1.3 monospace; letter-spacing: .1em; text-transform: uppercase; }

.proof-strip {
  min-height: 68px;
  display: flex;
  align-items: center;
  justify-content: center;
  gap: clamp(12px, 3vw, 44px);
  padding: 18px 24px;
  background: var(--ink);
  color: white;
  font-size: 11px;
  font-weight: 800;
  letter-spacing: .17em;
  text-transform: uppercase;
}
.proof-strip i { width: 7px; height: 7px; background: var(--pink); transform: rotate(45deg); }

.section-shell { max-width: var(--max); margin: 0 auto; padding: 128px clamp(20px, 4vw, 64px); }
.section-index { color: rgba(33,26,41,.52); font: 700 10px/1 monospace; letter-spacing: .12em; }
.positioning { display: grid; grid-template-columns: 18% 1fr; }
.positioning-content { max-width: 1090px; }
.positioning h2, .section-heading h2, .approach h2 {
  margin: 0;
  font-size: clamp(49px, 5.5vw, 82px);
  font-weight: 500;
  letter-spacing: -.06em;
  line-height: .98;
}
.positioning h2 { max-width: 900px; }
.positioning-grid { display: grid; grid-template-columns: 1.15fr .85fr; gap: clamp(40px, 8vw, 110px); margin-top: 72px; }
.positioning-grid p { margin: 0; color: var(--ink-soft); font-size: 17px; line-height: 1.75; }
.positioning-grid .lead { color: var(--ink); font-size: clamp(22px, 2.2vw, 31px); line-height: 1.38; letter-spacing: -.025em; }

.capabilities { border-top: 1px solid var(--line); }
.section-heading { display: grid; grid-template-columns: .8fr 1.2fr .7fr; gap: 50px; align-items: end; margin-bottom: 72px; }
.section-heading .section-index { margin-bottom: 30px; }
.section-heading p:last-child { margin: 0 0 4px; color: var(--ink-soft); line-height: 1.65; }
.capability-grid { display: grid; grid-template-columns: repeat(2, 1fr); border-top: 1px solid var(--ink); border-left: 1px solid var(--ink); }
.capability-card {
  min-height: 420px;
  padding: clamp(28px, 4vw, 54px);
  display: flex;
  flex-direction: column;
  border-right: 1px solid var(--ink);
  border-bottom: 1px solid var(--ink);
  transition: background 250ms ease, color 250ms ease;
}
.capability-card:hover { background: var(--purple); color: white; }
.capability-card:nth-child(2):hover { background: var(--pink); color: var(--ink); }
.capability-card:nth-child(3):hover { background: var(--green); color: var(--ink); }
.capability-card:nth-child(4):hover { background: var(--gold); color: var(--ink); }
.capability-number { margin-bottom: auto; font: 700 11px/1 monospace; letter-spacing: .12em; opacity: .7; }
.capability-card h3 { max-width: 450px; margin: 58px 0 18px; font-size: clamp(29px, 3vw, 42px); font-weight: 500; line-height: 1.05; letter-spacing: -.045em; }
.capability-card p { max-width: 580px; margin: 0; color: var(--ink-soft); line-height: 1.65; }
.capability-card:hover p { color: inherit; }
.capability-tags { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 32px; }
.capability-tags span { padding: 7px 10px; border: 1px solid currentColor; border-radius: 99px; font-size: 9px; font-weight: 800; letter-spacing: .1em; text-transform: uppercase; }

.approach { max-width: none; background: var(--ink); color: var(--paper); }
.approach-intro, .steps { max-width: calc(var(--max) - 128px); margin-inline: auto; }
.section-index.light { color: rgba(255,255,255,.5); margin-bottom: 38px; }
.eyebrow.light { color: var(--green); }
.approach h2 { max-width: 1050px; }
.approach h2 em { color: var(--pink); font-weight: inherit; }
.steps { display: grid; grid-template-columns: repeat(3, 1fr); margin-top: 98px; border-top: 1px solid rgba(255,255,255,.35); }
.step { padding: 32px 32px 0 0; border-right: 1px solid rgba(255,255,255,.25); }
.step + .step { padding-left: 32px; }
.step:last-child { border-right: 0; }
.step > span { color: var(--gold); font: 700 10px/1 monospace; }
.step h3 { max-width: 290px; margin: 56px 0 20px; font-size: 25px; font-weight: 500; letter-spacing: -.03em; }
.step p { margin: 0; color: rgba(255,255,255,.66); line-height: 1.65; }

.people { padding-bottom: 150px; }
.people-heading { display: grid; grid-template-columns: .75fr 1.25fr .65fr; gap: 50px; align-items: end; }
.people-heading .section-index { margin-bottom: 30px; }
.people-heading h2 {
  margin: 0;
  font-size: clamp(49px, 5.5vw, 82px);
  font-weight: 500;
  letter-spacing: -.06em;
  line-height: .98;
}
.people-heading h2 em { color: var(--purple); font-weight: inherit; }
.people-heading > p { margin: 0 0 4px; color: var(--ink-soft); line-height: 1.65; }
.founder-grid { display: grid; grid-template-columns: 1fr 1fr; gap: 26px; margin-top: 86px; }
.founder { display: grid; grid-template-columns: minmax(210px, .72fr) 1.28fr; min-height: 500px; border: 1px solid var(--ink); background: var(--paper); }
.founder-portrait { position: relative; overflow: hidden; display: grid; place-items: center; border-right: 1px solid var(--ink); background: var(--purple); }
.founder-natalie .founder-portrait { background: var(--pink); }
.founder-initials { position: relative; z-index: 2; color: var(--paper); font-size: clamp(64px, 7vw, 100px); font-weight: 500; letter-spacing: -.09em; }
.founder-natalie .founder-initials { color: var(--ink); }
.portrait-role { position: absolute; left: 16px; bottom: 16px; z-index: 2; color: white; font: 700 9px/1 monospace; letter-spacing: .15em; }
.founder-natalie .portrait-role { color: var(--ink); }
.portrait-axis { position: absolute; background: rgba(255,255,255,.45); }
.axis-x { left: 0; right: 0; top: 50%; height: 1px; }
.axis-y { top: 0; bottom: 0; left: 50%; width: 1px; }
.founder-portrait::before, .founder-portrait::after { content: ""; position: absolute; width: 72%; aspect-ratio: 1; border: 1px solid rgba(255,255,255,.5); border-radius: 50%; }
.founder-portrait::after { width: 38%; border-style: dashed; }
.founder-natalie .founder-portrait::before, .founder-natalie .founder-portrait::after { border-color: rgba(33,26,41,.45); }
.founder-copy { display: flex; flex-direction: column; padding: clamp(28px, 3.5vw, 50px); }
.founder-label { margin: 0 0 auto !important; color: var(--purple-dark) !important; font-size: 10px !important; font-weight: 800; letter-spacing: .12em; text-transform: uppercase; }
.founder-natalie .founder-label { color: #b24d58 !important; }
.founder-copy h3 { margin: 80px 0 20px; font-size: clamp(33px, 3vw, 47px); font-weight: 500; letter-spacing: -.05em; }
.founder-copy > p { margin: 0; color: var(--ink-soft); line-height: 1.7; }
.founder-copy ul { display: flex; flex-wrap: wrap; gap: 8px; margin: 32px 0 0; padding: 0; list-style: none; }
.founder-copy li { padding: 7px 9px; border: 1px solid var(--ink); border-radius: 99px; font-size: 9px; font-weight: 800; letter-spacing: .07em; text-transform: uppercase; }
.together-card { position: relative; overflow: hidden; margin-top: 26px; min-height: 340px; padding: clamp(34px, 5vw, 74px); background: var(--gold); border: 1px solid var(--ink); }
.together-card .eyebrow { color: var(--ink); }
.together-card h3 { max-width: 740px; margin: 68px 0 24px; font-size: clamp(40px, 4.4vw, 67px); font-weight: 500; letter-spacing: -.055em; line-height: 1; }
.together-card > p:not(.eyebrow) { max-width: 690px; margin: 0; line-height: 1.7; }
.together-mark { position: absolute; right: clamp(24px, 5vw, 70px); top: 50%; display: flex; align-items: center; gap: 12px; transform: translateY(-50%) rotate(-8deg); opacity: .18; font-size: clamp(100px, 15vw, 220px); font-weight: 800; letter-spacing: -.12em; }
.together-mark b { color: var(--pink); font-size: .38em; }

.experience { position: relative; overflow: hidden; background: var(--purple); color: var(--paper); }
.marks-bg { position: absolute; inset: -18% 0; opacity: .18; background: url("./made-marks.svg") center / cover; }
.experience-inner { position: relative; z-index: 2; }
.experience-heading { display: grid; grid-template-columns: .55fr 1.45fr; gap: 60px; align-items: end; }
.experience-heading .section-index { margin-bottom: 32px; }
.experience-heading h2 { margin: 0; font-size: clamp(48px, 5.5vw, 82px); font-weight: 500; letter-spacing: -.06em; line-height: .98; }
.experience-grid { display: grid; grid-template-columns: repeat(2, 1fr); margin-top: 90px; border-top: 1px solid rgba(255,255,255,.75); border-left: 1px solid rgba(255,255,255,.75); }
.experience-grid article { min-height: 295px; padding: clamp(28px, 4vw, 52px); border-right: 1px solid rgba(255,255,255,.75); border-bottom: 1px solid rgba(255,255,255,.75); background: rgba(152,133,186,.5); backdrop-filter: blur(5px); }
.experience-grid span { color: var(--gold); font: 700 10px/1 monospace; }
.experience-grid h3 { max-width: 520px; margin: 68px 0 18px; font-size: clamp(25px, 2.4vw, 35px); font-weight: 500; letter-spacing: -.035em; }
.experience-grid p { max-width: 520px; margin: 0; color: rgba(255,255,255,.72); line-height: 1.65; }

.contact { display: grid; grid-template-columns: 1.5fr .5fr; gap: 70px; align-items: end; min-height: 720px; }
.contact-main h2 { margin: 0; font-size: clamp(58px, 7vw, 105px); font-weight: 500; letter-spacing: -.07em; line-height: .9; }
.contact-main > p:not(.eyebrow) { margin: 36px 0 54px; color: var(--ink-soft); font-size: clamp(20px, 2vw, 28px); }
.contact-link { display: flex; justify-content: space-between; align-items: center; max-width: 880px; padding: 20px 0; border-top: 1px solid var(--ink); border-bottom: 1px solid var(--ink); font-size: clamp(18px, 2vw, 27px); }
.contact-link b { color: var(--pink); font-size: 34px; transition: transform 180ms ease; }
.contact-link:hover b { transform: translate(5px, -5px); }
.contact-side { justify-self: end; text-align: right; }
.contact-disc { width: clamp(170px, 17vw, 245px); aspect-ratio: 1; display: grid; place-items: center; margin-left: auto; background: var(--green); border: 1px solid var(--ink); border-radius: 50%; box-shadow: 12px 12px 0 var(--purple); }
.contact-disc span { font-size: clamp(15px, 1.5vw, 21px); font-weight: 800; line-height: .95; letter-spacing: -.03em; text-align: center; transform: rotate(8deg); }
.contact-side > p { margin: 42px 0 0; color: var(--ink-soft); font-size: 12px; font-weight: 700; line-height: 1.65; letter-spacing: .08em; text-transform: uppercase; }

.site-footer { min-height: 180px; display: grid; grid-template-columns: 1fr auto 1fr; align-items: center; gap: 30px; padding: 40px clamp(20px, 4vw, 64px); background: var(--ink); color: rgba(255,255,255,.66); }
.footer-brand { width: 135px; }
.site-footer p { margin: 0; font-size: 9px; font-weight: 800; letter-spacing: .13em; text-transform: uppercase; }
.site-footer p:last-child { justify-self: end; }

@media (max-width: 980px) {
  .site-header { grid-template-columns: 1fr auto; }
  .nav-links { display: none; }
  .hero { grid-template-columns: 1fr; }
  .hero-copy { max-width: 820px; }
  .signal-panel { width: min(100%, 630px); min-height: 540px; justify-self: end; }
  .positioning { grid-template-columns: 1fr; gap: 40px; }
  .section-heading { grid-template-columns: 1fr 1fr; }
  .section-heading > p { grid-column: 2; }
  .people-heading { grid-template-columns: 1fr 1fr; }
  .people-heading > p { grid-column: 2; }
  .founder-grid { grid-template-columns: 1fr; }
}

@media (max-width: 680px) {
  .site-header { height: 68px; padding-inline: 18px; }
  .brand { width: 104px; }
  .nav-cta { font-size: 9px; }
  .nav-cta span { display: none; }
  .hero { min-height: auto; padding-top: 128px; gap: 62px; }
  .hero h1 { font-size: clamp(54px, 16vw, 76px); }
  .hero-actions { align-items: flex-start; flex-direction: column; gap: 20px; }
  .signal-panel { width: calc(100% - 14px); min-height: 440px; justify-self: start; }
  .signal-panel::before { inset: 14px -14px -14px 14px; }
  .signal-words { font-size: clamp(28px, 9vw, 42px); }
  .proof-strip { justify-content: flex-start; overflow: hidden; }
  .proof-strip span:nth-of-type(4), .proof-strip span:nth-of-type(5), .proof-strip i:nth-of-type(4) { display: none; }
  .section-shell { padding-block: 92px; }
  .positioning-grid, .section-heading, .capability-grid, .steps { grid-template-columns: 1fr; }
  .positioning-grid { gap: 30px; margin-top: 50px; }
  .section-heading { gap: 30px; margin-bottom: 50px; }
  .section-heading > p { grid-column: auto; }
  .capability-card { min-height: 370px; }
  .steps { margin-top: 62px; }
  .step, .step + .step { padding: 30px 0 42px; border-right: 0; border-bottom: 1px solid rgba(255,255,255,.25); }
  .step:last-child { border-bottom: 0; }
  .step h3 { margin-top: 35px; }
  .people-heading, .experience-heading, .experience-grid, .contact { grid-template-columns: 1fr; }
  .people-heading { gap: 30px; }
  .people-heading > p { grid-column: auto; }
  .founder { grid-template-columns: 1fr; }
  .founder-portrait { min-height: 280px; border-right: 0; border-bottom: 1px solid var(--ink); }
  .founder-copy h3 { margin-top: 60px; }
  .together-mark { top: auto; right: 12px; bottom: -24px; transform: rotate(-8deg); }
  .experience-grid { margin-top: 60px; }
  .experience-grid article { min-height: 260px; }
  .contact { min-height: auto; gap: 80px; }
  .contact-side { justify-self: start; text-align: left; }
  .contact-disc { margin: 0; }
  .contact-side > p { text-align: left; }
  .site-footer { grid-template-columns: 1fr; align-items: start; gap: 28px; }
  .site-footer p:last-child { justify-self: start; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation-duration: .01ms !important; animation-iteration-count: 1 !important; transition-duration: .01ms !important; }
}